Search Optics® Adds Paul Katzka to Advisory Board
Search Optics Inc., a leader in providing fully integrated digital marketing solutions specializing in the automotive industry, announced the addition of Paul Katzka to the Search Optics Advisory Board. The Search Optics Advisory Board was established to provide the company with strategic guidance and direction as it continues its rapid expansion in the automotive digital marketing space.
Katzka has been an officer at some of the largest and most prestigious advertising agencies in the world. He started his career at Young & Rubicam, progressed to DDB-Needham, and recently was President of DentsuNext, a North American Division of Dentsu, Japan.
“Paul Katzka brings an extensive background in Automotive Advertising to Search Optics,” said David Ponn, Search Optics’ Chief Executive Officer. “His experience will be instrumental in providing guidance and leadership for our board”.
Katzka has authored Automotive Reference Books published by Random House and has appeared in the media helping consumers make intelligent automotive decisions. He holds a B.A. in Economics from Emory University and a M.B.A. from Emory University/Hofstra University.